Why I finally gave in to the dark side and started posting book reviews on Amazon

I hate Amazon’s review system. I consider it a trash fire sitting on top of another garbage fire lit by trolls and paid reviews. The reasons are numerous. I dislike the 5-star system. It’s too simplistic and doesn’t offer the user an option to rate the Amazon delivery experience separately from the product experience. Thus, … Continue reading Why I finally gave in to the dark side and started posting book reviews on Amazon

Branding Bhagat: 5 points about Brand CB and 1 Indian Girl

Update: Since I published this blog in 2017, I have had the opportunity to read Ms. Bajpai's book. The stories bear no resemblance to each other. At all. Her story draws significantly on Bhagat's college romance formula. This accusation was a cheap publicity stunt. When the news broke that Chetan Bhagat was being sued for … Continue reading Branding Bhagat: 5 points about Brand CB and 1 Indian Girl